The Geek Shall Retain the Customer
Growing a business that caters to nerds and geeks can be so much fun. This can include bookstores, game stores, board game bars, comic book stores, puzzle and game brands, and so much more. In other words, some of our personal favorite businesses to frequent!
Your customers are passionate about their hobbies, so there are unique things you can do to connect with them better than your competitors.
We hope these blog posts, guides, and templates give you both inspiration and practical know-how to get started.
- Puzzle Brands
- Independent Bookstores
- Video Game Stores
- Comic Book Stores
- Board Game Bars
- Board Game Creators
Blog Posts for Nerdy Businesses
How Bookstore Owners Can Use PPC Advertising to Drive Traffic And Build Awareness For Their Business
Pay-per-click advertising for bookstores specifically can fill out your marketing toolbelt as part of a larger strategy to seek out your desired audience instead of making them come to you, and drive immediate awareness and traffic, while you work on your longer-term efforts in the background.
Improvements Bookstores Should Make To Their Websites
Your website might be the first impression after Google Search Results that a customer has of your bookstore. As that first impression, your website is the first thing you really want to nail before you try driving traffic to it at all through emails, social media, or paid ad for your bookstore.
27+ Content Ideas for Bookstore Social Media
Social media can be so much fun for indie bookstores, but it takes creativity and time to bring all your exciting ideas to life. We can help with both, but today, we want to share a big list of content ideas just for your niche that will hopefully bring some inspiration your way.
Guides and Templates for Geeky Businesses
DIY Not For You? We Can Help
Being nerds ourselves, we deeply understand this target audience. We go to Origins every year, log hundreds of hours in many video games, read hundreds of books each year, and have even placed in speed puzzling competitions. We are your customers.
And being business owners, we also understand how much time and effort it takes to market your business. We’d love to develop a customized customer retention marketing strategy to set your nerdy business up for success. We can even execute all of the recommendations we make. Check out our services page to see some of our favorite tactics, but we’re open to all sorts of configurations of the work.